USPS | Picture Permit Promotion

Picture Permit Promotion

August 1 – September 30, 2013

0612_PicturePermit_storyAdd value to your mailpiece in a creative way using the new Picture Permit Imprint Indicia.  Incorporate a company logo, brand image or trademark to the area where a stamp, meter imprint of permit imprint would appear.

Boosting your brand recognition, logos, products and promotions could improve the overall effectiveness of your mailing.

Picture Permit mail is available for presorted First Class mail and Standard letters. Full Service Intelligent Mail barcode is a requirement.

There is an extra fee per piece – for First Class letters and cards the additional fee is $0.01, for Standard letters the fee is $0.02 per piece.

The USPS will begin a promotion of Picture Permit mail beginning August 1, 2013 and running through September 30, 2013.  Registration for the promotion begins June 1.

This promotion will eliminate the per piece fees for both First Class and Standard letters and cards.  There is a 4 step application process which must be approved by the USPS Program Office prior to promotion registration.

Picture Permit Requirements:

  • Logos, brand images or trademarks
  • Color images only
  • Mailpiece must include Intelligent Mail barcode
  • Application, design approval and sampling prior to mailing

Benefits:

  • Boost mailpiece visibility, value and potential open rate
  • Increase brand awareness
  • Promote company products and services

How would you use Picture Permit Imprint Indicia to benefit your company? We would love to hear your ideas and successes!

Advertisements

, , , , , , , , , ,

  1. #1 by watch live cricket on May 13, 2013 - 5:01 pm

    This web site can be a walk-by way of for all of the info you wanted about this and didn’t know who to ask. Glimpse right here, and you’ll undoubtedly discover it.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: